Clorox is merging CloroxPro with Purell-maker GOJO to strengthen its B2B footprint and offer healthcare customers a comprehensive suite of professional hygiene products.
Clorox launches a new B2B business combining CloroxPro and GOJO, potentially expanding its professional healthcare product market.
The Clorox Company has launched a new B2B-focused business unit by integrating its CloroxPro division with GOJO, the manufacturer of Purell. This strategic consolidation aims to provide professional and healthcare clients with a unified portfolio of industry-leading hygiene and health solutions.
The combination aims to create a unified B2B business that provides professional and healthcare customers with expanded access to industry-leading health and hygiene products.