📝 Executive Summary
HSBC strategist Max Kettner argues that robust corporate earnings and reasonable equity valuations provide a solid foundation for risk assets. His call contradicts bearish sentiment amid trade tensions and slowing growth fears, pointing to further upside for the S&P 500. The note highlights that earnings season has been stronger than expected, with profit margins holding up well, while forward P/E ratios remain below historical averages, supporting the bull case.