SKE expands its UK marketing footprint by securing exclusive vape category sponsorship rights for the first season of electronic music events at IRONWORKS London.
SKE announced a sponsorship deal with IRONWORKS London, a marketing event with no direct financial impact.
SKE has entered a partnership with IRONWORKS London to serve as the exclusive vape category sponsor for the venue's inaugural electronic music season. This marks the company's second major music event sponsorship in the United Kingdom as it seeks to expand its brand presence through immersive marketing activations.
SKE has been named the official exclusive sponsor for the vape category at IRONWORKS London for the venue's first season of electronic music events.