Earnings report 📈 Stocks 🌍 United Kingdom ISIN GB00BNK9TP58

Trustpilot H1 2026 Bookings Jump 18% as AI Search Demand Drives Growth

Trustpilot delivers record H1 2026 EBITDA of $26.3 million, fueled by 27% growth in North American bookings and robust enterprise adoption of its AI-integrated review platform.

📅 September 15, 2026 🕐 1 min read

1 assets impacted. Net bias: 1 Bullish, 0 Bearish, 0 Neutral. Strongest signal: TRST ↑ 7/10 (65% confidence).

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TRST

Bullish 🤖 65%

📅 Short-term 🌍 UK · Explicit

Trustpilot reported strong H1 2026 results with 18% bookings growth, 46% EBITDA rise, and maintained positive guidance.

🎯 Key Takeaways

Adjusted EBITDA margin expanded to 17.4%, up 2.8 percentage points year-over-year.
Enterprise segment ARR from customers paying over $20,000 annually grew 35%.
Company maintained full-year guidance for high-teens revenue growth and margin expansion.
Shareholder returns remain a priority, with $25.8 million deployed in buybacks during the first half.

📝 Executive Summary

Trustpilot Group reported a strong first half for 2026, with bookings rising 18% at constant currency and adjusted EBITDA surging 46% to $26.3 million. The company is benefiting from increased enterprise demand for AI-driven search visibility, evidenced by a 35% rise in high-value customer ARR and a 400% jump in ChatGPT citations.

❓ FAQ

How is AI impacting Trustpilot's business model?

Trustpilot is leveraging AI to increase its relevance in search engines and large language models, reporting a 400% year-over-year increase in ChatGPT citations and launching new AI-focused analytics products.

Did the reported tax and reserve issues impact Trustpilot's financial guidance?

No, the company stated that the tax-related restatements and distributable-reserve technical issues do not affect current trading performance, adjusted EBITDA, or the previously issued 2026 guidance.

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