Meta Platforms sees bullish momentum as BofA maintains a Buy rating, citing the rapid adoption of the Muse AI agent as a potential catalyst to justify the company's massive infrastructure spending.
BofA reiterated its Buy rating on Meta with an $810 price target, citing strong early adoption of its new AI assistant Muse.
Bank of America reiterated its Buy rating on Meta Platforms with an $810 price target, driven by the strong early adoption of its new Muse AI assistant. With over 2.5 million U.S. downloads, Muse is positioning Meta to leverage its massive user base into a differentiated consumer product, though analysts warn that long-term monetization remains a 2028 objective.
Muse is a consumer AI assistant launched by Meta that can browse websites, manage emails, and execute multi-step tasks like booking travel or completing transactions.
Meta expects capital expenditures to reach $130 billion to $145 billion by 2026, forcing the company to choose between developing internal AI products or leasing compute capacity for guaranteed revenue.