Realtor.com integrates new AI automation features to streamline client workflows for its 192,000-strong agent network, strengthening News Corp's digital real estate segment.
News Corp's subsidiary, Realtor.com, has launched a new AI-driven agent layer designed to automate client setup and provide actionable daily insights. By integrating these advanced automation tools, the platform aims to increase its utility for its 192,000-plus agent user base, potentially driving higher engagement and revenue growth within News Corp's digital real estate services segment.
It automates client setup, surfaces daily client insights, and provides recommendations for next actions.
The platform has expanded its reach to over 192,000 agents nationwide.
News Corp subsidiary Realtor.com has unveiled a new AI-driven layer designed to automate client management and provide actionable insights for real estate agents. The platform expansion now supports over 192,000 agents nationwide, signaling a strategic push to bolster digital real estate revenue through enhanced automation tools.
The AI layer automates client setup, surfaces daily insights, and suggests specific next actions, allowing agents to manage their client base more efficiently.